The Prescriptive AI Sales System for Predictable Revenue
From stalled deals and broken forecasts to a clear, repeatable path to revenue. The Krutch Precision Framework™ is the first Prescriptive AI sales system designed to codify, enforce, and predict. It goes beyond simple automation to tell you and your team exactly what to do next.
The Krutch Precision Framework™
This is not a list of features; it is a system designed to work together to transform your sales engine. Our five core components are what make predictable revenue possible.
Codification™
This is where it all begins. Our system captures and structures your unique sales process. We turn your team's best practices, playbooks, and methodologies into a clean, enforceable system that every rep can follow. No more improvising or inconsistent processes—just repeatable success.
- Unified
- Standardized
- Repeatable


Gold Data Standard™
Garbage in, garbage out is a thing of the past. Krutch ensures your pipeline data is clean, accurate, and actionable. Our system enforces the data standards that matter, so your team has a full, reliable view of every deal, every time.
- Accurate
- Clean
- Actionable
Next-Step Engine™
This is the heart of our Prescriptive AI. Krutch analyzes real-time deal data to provide every rep with the next best action. The Next-Step Engine™ tells your team exactly what to do, what to say, and when to do it, with built-in governance to ensure they follow the right path.
- Prescriptive
- Guided
- Directed


Coaching Insights™
Empower your managers to be true coaches. We provide real-time, actionable insights that help managers understand where deals are at risk and where reps need guidance. Our platform facilitates more effective 1-on-1s and provides the data needed to make proactive, informed decisions.
- Proactive
- Focused
- Empowered
Revenue Transparency™
Finally, a forecast you can trust. Krutch delivers auditable, board-ready forecasts with our proprietary Krutch Precision Index™ and Commitment Score™. You'll have complete clarity on every deal's health, enabling you to answer the board's most critical questions confidently.
- Auditable
- Reliable
- Confident

Accelerated Onboarding
Shorten the time it takes for new reps to become productive.
Unstalled Deals
Keep momentum and prevent deals from slipping through the cracks.
Reliable Forecasts
Gain confidence in your numbers with a clear, auditable view of your pipeline.
Gold Source of Deal Data
Our system seamlessly connects with your existing CRM and sales tools.
